by Rod Schulhauser | Feb 4, 2023 | IP Development, Marketing Tactics
Every entrepreneur has the ability to become an industry authority in addition to being a supplier to their client or customer base. Why create authority? The answer is simple: it multiplies your marketing and creates an aura of expertise. Â An authority is always...
by Rod Schulhauser | Jan 8, 2023 | Challenge Consulting, Executive Management, IP Development
The journey of the entrepreneur often includes stops in various seasons which shape the both the person and their business. These sessions can be thought of as: Spring – the time of creativity and planting the seeds for growth Summer – the season of growth...
by Rod Schulhauser | Jan 1, 2023 | Book Publishing, Branding, IP Development
Many of our clients come from their successful business, in a variety of industries, into wanting to give back by sharing their message, insight, and wisdom. Inevitably the path leads to creating a business model that involves content and speaking. The world of public...